With the rise in online shopping, it’s no surprise that more and more people are starting their own e-commerce store. The thought of being able to conduct business from anywhere, while generating passive income from products you sell sounds like a dream come true. However, establishing and running your own online shop requires a lot […]

A great client-supplier relationship is an essential part of any service industry because it leads to improved performance and greater cost efficiency. This is especially true in web development where the end product should have virtually no margin for error. Planning on developing a new website using a digital agency? Well, the process can be

The significant rise in mobile search has forced businesses to adapt their marketing strategies to cater for consumers who make decisions based on the use of their phones. Ranking high on search engine results pages greatly improves chances of attracting new leads and making a sale. A good local SEO strategy is therefore, a great

Websites are very powerful marketing tools which help millions of profit-making enterprises generate revenue. They are useful for consumers too, with 81% of people admitting to conducting online research prior to making purchasing decisions. As more and more customers do due diligence before spending their hard-earned cash, there is a big chance that a visitor

Mobile connectivity has changed the way business is conducted, with consumers increasingly using mobile devices instead of physically walking into brick and mortar stores to find goods and services. This huge increase in the number of connected customers means that your branding efforts are now being viewed via mobile channels, which is why investing in

Have you ever landed on a web page with stimulating content, campaigns and adverts targeting your exact interests? You must have visited a dynamic landing page. Traditional or static landing pages are used to capture lead information when visitors come to a website and can provide great insights into your potential customers’ behaviour. However, if

While good sales volumes are essential to the success of any eCommerce enterprise, a large percentage of online stores tend to record poor sales figures partly caused by shopping cart abandonment. Understanding what stops customers from buying and giving it a fix is therefore, key to improving your ecommerce sales. We take a look at

Mobile technology is enormously changing the modern business landscape by bringing organisations closer to their customers in ways inconceivable just years ago. More than 4 billion people now own mobile devices and three quarters of internet users will access the web solely via smartphones by 2025, according to a report published by the World Advertising

The excitement around voice technology has been going on for some time now, with the number of AI-imbued device users rising to 133 million globally, in 2019. What are virtual digital assistants?Virtual digital assistants or voice assistants are automated software applications designed to respond to queries and accomplish basic tasks for users. Voice-based virtual digital

Quality and consistent website traffic is the heartbeat of any serious business. A sudden decline in the number of site visitors is always a cause for concern. In this blog, we discuss issues that could impact your website traffic rankings and explain how you can quickly identify and address them. Recently Completed Ad CampaignsWebsite traffic